Our marketing team creates, manages, and optimizes high-performing campaigns.
Programmatic Media Buyer
Traffic Point is an online commerce company with the goal of streamlining the consumer decision-making process, and connecting customers with industry-leading brands. The networks we create help shoppers make smarter decisions about the products they want to buy.
We are seeking a highly motivated, experienced Programmatic Media Buyer to join our team in TLV. You will Be in charge of budgets and regions to develop a buying strategy and set-up and launch programmatic campaigns.
The successful candidate will be required to:
2+ years experience within the field of programmatic media buying and campaign management, with experience in arbitrating performance campaigns.
Plan manage and execute marketing campaigns from scratch (ideas, funnels, creatives and ads)
Excellent analytical and communication skills
Searching for media sources and publishers.
Negotiate rates with media companies to obtain a competitive price
Experiment with new platforms and channels
Monitor costs and return on investment (ROI)
Build and manage marketing campaigns for our products.
Analyse and optimize media spending, focusing on data-driven tactics to ensure KPI delivery
Excellent negotiations skills
Stay ahead of the curve on new strategies, advertising channels, conversion rate optimization techniques, and industry trends
Provide creative direction for banners, text ads, images, video ads and landing pages
Scale multiple campaigns prioritizing by revenue opportunity