So how do we connect motivated
consumers to relevant brands?

Follow our users' journey to find out more.

Search
User begins searching online for product or service

Identify
Trafficpoint identifies the user needs & collects information
Recommend
Trafficpoint’s system recommends a personalized list of relevant product options to the user
Compare
User compares and filters through the results on Trafficpoint’s proprietary website

Decide
A purchasing decision is made after reading expert reviews and comparison data

Identify Trafficpoint identifies the user
needs & collects information
Recommend Trafficpoint’s system recommends a personalized list of relevant product
options to the user
Compare User compares and filters
through the results on
Trafficpoint’s proprietary website
Decide A purchasing decision is made
after reading expert reviews
and comparison data
Finding the right target audience
can be complicated.
We are experts in intent marketing and help users connect to brands that meet their needs. Our platforms help consumers sort through leading brand offerings using in-depth analyses, user reviews and key insights to help them make informed purchasing decisions.

Using advanced data analysis technologies and sophisticated AI, we gain deep insights that help us to provide users with:
Centralized in-depth analyses, user reviews and key insights
A simplified search
Useful comparison tools

Trafficpoint Technology Platform

Our in-house technology platform leverages state-of-the-art analytics tools, advanced tracking capabilities and optimisation algorithms to connect consumers with industry-leading brands.
  • Ad optimization tool Enabling optimization of marketing campaigns
  • Monitoring & alerting service Accurate alerts used to automate decision making
  • Recommendation system Machine learning algorithms used to recommend how to optimize the lineup
  • Reporting center Centralized dashboard to refine business insights
  • UX optimization tool Advanced A/B test tool to enhance user experience
  • Advanced tracking system Used to map and customize the user journey
  • Trafficpoint Technology Platform

Ad optimization tool Enabling optimization of marketing campaigns
Monitoring & alerting service Accurate alerts used to automate decision making
Recommendation system Machine learning algorithms used to recommend how to optimize the lineup
Reporting center Centralized dashboard to refine business insights
UX optimization tool Advanced A/B test tool to enhance user experience
Advanced tracking system Used to map and customize the user journey
Become a Trafficpoint Partner